New Alpha Drive Sales AI is now live — the full dealership lifecycle, one platform. Request a demo →
The AI Platform for Automotive Retail

We don't just talk to customers.
We run the processes.

Alpha Drive AI is the omnichannel AI for automotive retail — voice, text, WhatsApp, chat, and email — unifying your DMS, CRM, scheduler, CDP, and telephony to capture every lead, book every appointment, and drive revenue across Sales and Service, 24/7.

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500+ active dealer rooftops
TCPA, GDPR & CCPA compliant
Native DMS integrations
Voice call · 00:42
Appointment booked
Alpha · Service AI Bonita Toyota · Service drive
Live
Inbound call · detected intent: service appointment
Hey, I got a recall notice on my 2022 RAV4 and my check-engine light just came on. Can you fit me in this week?
I can help with that, Sarah. I'm pulling your VIN now — I see an open recall for the fuel pump assembly plus your last oil change was 5,400 miles ago. I can get you in Thursday at 9:15 AM with a loaner vehicle reserved. Want me to lock it in?
Yes please. Can you also confirm warranty coverage?
Confirmed — the recall and diagnostic are fully covered under your factory warranty. You're booked Thursday 9:15 AM with Alex, loaner ready. Text confirmation on the way.
DMS updated · Loaner reserved · Confirmation sent
Connected with the systems dealerships already run on
Reynolds and Reynolds CDK Global Xtime Tekion MyKaarma PBS Systems TechWall Dealer-FX Reynolds and Reynolds CDK Global Xtime Tekion MyKaarma PBS Systems TechWall Dealer-FX

Dealerships are drowning in fragmented tools.

1%

of dealership processes are fully automated today. Your customers expect the other 99% — and every rival rooftop is racing to get there first.

Source: Zapier State of AI in Business Report
01

Fragmented systems

Automotive retail stacks don't operate as a unified environment. Every vendor ships another silo.

02

Nonactionable AI

Most "AI" just talks to customers. It never executes the operational workflow that actually drives revenue.

03

Disconnected departments

Sales, Service, and BDC share customers — but not intelligence, not intent, not the system of record.

Capture. Orchestrate. Drive.

One closed-loop system from first hello to ROI — not a chatbot bolted onto your website.

Step 01

Capture

Every call, text, email, WhatsApp, and chat becomes structured customer intent — routed, tagged, and scored in real time.

Step 02

Orchestrate

DMS, CRM, scheduler, CDP, and telephony — all aligned in real time. Alpha acts across systems, not just inside one.

Step 03

Drive

Appointments booked. Recalls recovered. Lost souls reactivated. Service RO lifted 20%+ — measurable revenue every month.

Every conversation, powered by one AI.

Alpha runs inbound and outbound customer conversations across every dealership department. Pick a module — or deploy them all as one operating platform.

Never miss a lead.

Engage, qualify, and convert every inbound and outbound opportunity across five channels — with an AI that knows your inventory, your incentives, and your process.

  • Real-time inventory awareness with live VIN-level pricing
  • Automatic lead scoring, desk-worthy qualification, and CRM write-back
  • Outbound cadences for equity mining, unsold follow-up, and re-engagement
  • Test drives booked end-to-end with the scheduler your store uses
Voice SMS Email WhatsApp Web Chat
Explore Sales AI →
Alpha · Sales AIShowroom · Inbound SMS
Live
Do you still have the 2025 Tacoma TRD Off-Road in silver?
Great choice — yes, VIN ending 7841, silver on black, 6,420 miles to you, $48,790 with the current rebate applied. Want me to hold it and book a test drive tomorrow?
Yeah, Saturday morning if possible
Got you Saturday at 10:00 AM with Marcus. I've flagged a trade appraisal on your current 4Runner too — that's $2–3K in additional equity you can roll in.
CRM updated · Vehicle reserved · Trade appraisal queued

Book every appointment. Recover every RO.

Service AI handles inbound scheduling and outbound recovery at scale — recalls, declined services, lost souls — while keeping your advisors focused on the drive.

  • Complex scheduling: loaners, multi-op, recalls, parts availability
  • Declined-service recovery and recall revenue campaigns on autopilot
  • Live RO status updates — no more "let me transfer you to the advisor"
  • 20%+ lift in dollars-per-RO with 85% voice conversion
Voice SMS Email WhatsApp Chat
Explore Service AI →
Alpha · Service AIOutbound · Recall recovery
Live
Outbound campaign · Toyota fuel-pump recall · 214 customers
Hi Mark, this is Alpha from Bonita Toyota. You have an open safety recall on your 2022 Camry. I can book you in — Wednesday 2pm or Saturday 8am work?
Saturday. Is it a big deal?
Fully covered under Toyota warranty — about 2 hours, and I can set you up with a rideshare credit. You're booked Saturday 8am with Diana. Confirmation coming by text.
RO created · Rideshare issued · SMS confirmation sent

Replace your receptionist.

"Press 1 for service, press 2 for sales" is a conversion killer. Alpha answers every inbound call, understands intent, and intelligently routes — or resolves end-to-end without a human. 50% of all inbound communication for a dealer can be handled by AI alone.

  • Sub-second pickup, no phone-tree frustration
  • Smart routing based on intent, dealership hours, and advisor availability
  • Up to 50% of inbound communication handled end-to-end — no human needed
  • When a human is needed, Alpha pushes to Teams, Slack, email, or our app — every conversation tracked
Explore Voice IVR →
Alpha · Voice IVRMain line · 00:14
Live
Inbound call · unknown number
Thanks for calling Brandon Honda, this is Alpha. How can I help?
Yeah, I got a text from you guys about an Odyssey — is it still there?
Let me check — yes, the 2024 Odyssey Elite you inquired about is still available. Would you like me to connect you with Jay, or book a test drive?
Can I just get in today?
You bet — today at 4pm works. I've got Jay expecting you. Confirmation going out by text.

One console. Every rooftop.

See every AI conversation, outcome, and integration health — for one store or two hundred. Roll up revenue, sentiment, and opportunity in real time.

  • Unified activity feed across inbound, outbound, and every channel
  • Live revenue attribution — know what Alpha booked this hour
  • Dealer-group roll-ups, multi-rooftop controls, advisor performance
  • Configurable guardrails, escalation rules, and compliance audit log
See the Console →
Command CenterToday · Kollective Auto Group
Live
Today's rollup · 12 rooftops
Calls handled: 1,847 · Appointments booked: 312 · RO lift: +$48,200
Sales leads captured: 94 · Test drives booked: 41 · New pipeline: $1.2M
Sentiment: 0.89 · Recalls recovered: 27 · Declined service revived: 12
3 rooftops flagged for advisor coverage · 1 DMS sync issue auto-resolved

A real conversation. No script. No hand-off.

This is Alpha handling a live dealer call — booking an appointment, checking VIN-level history, and closing the loop with the DMS while the customer is still on the line.

Listen to Alpha on a real call.

Inbound · North American Honda dealer · Booked appointment with DMS write-back.

The difference isn't the model — it's the depth behind it.

Anyone can wrap a chatbot around a dealer website. Alpha is built on 30+ years of running automotive BDCs, a secure cascading LLM architecture, and the deepest integration surface in automotive retail.

30+

Years running automotive BDCs

Alpha Drive AI was born out of Dealer's Greatest Assets — a BDC operator since 1993. We've run three call centers across Florida, Guatemala, and Colombia and staffed thousands of dealership conversations a day. The workflows are in our blood, not our whiteboard.

DGA · Since 1993 3 Global BDCs BDC · AI · Operator

Secure Cascading LLM

We route every conversation through the right frontier model for the job — Anthropic, OpenAI, Google. No single-vendor lock-in. No costly fine-tuning. Always current, never stale.

Anthropic OpenAI Google

Modular AI Flows + Custom RAG

Every workflow is segmented and fully customizable. A custom RAG per dealership ingests your policies, pricing, pay plans, and scripts — no rigid template, no constraint to scale.

Per-Store RAG Flow Builder

3,000+ MCP integrations

Native, authorized, compliant connections to DMS, CRM, Scheduler, CDP, and Telephony — via techWall® and MCP. No website scraping, no hostile integrations.

Reynolds · CDK · Tekion · DT
Xtime · myKaarma · Service1
Twilio · 3CX · Ring · CallRail

Closed-loop operating system

Every conversation captures intent, orchestrates your systems, and drives an outcome. Not a chat widget — an operating platform that runs the dealership.

Capture Orchestrate Drive
500+
Active Dealer Rooftops
85%
Voice AI Conversion
20%+
Lift in Dollars-per-RO

Enterprise-grade AI. Regulator-grade compliance.

Data segmentation by default. Privacy regulations baked in. Every conversation audited and opt-out respected.

Data Segmentation

Every dealership operates in an isolated environment. No data overlap, no unauthorized access across tenants.

TCPA & CASL

Proper consent capture, opt-out enforcement, quiet-hours guardrails, and full audit log on every outbound.

GDPR & CCPA

Global privacy by design. Customers can access, modify, or delete data on request. Trust standards that scale internationally.

AI Transparency

Ethical guardrails, bias monitoring, and full visibility into how AI made every decision. No black-box surprises.

TCPA CASL GDPR CCPA SOC 2 READY

Trusted by the groups setting the standard.

Huge improvement with customer service and engagement. Alpha sets the bar — every client request handled with ease and courtesy from start to finish.

RP
Roger Pittman
COO · Kollective Automotive Group

Alpha Drive AI integrates seamlessly with TechWall and delivers a BDC without any human error. It's the standard.

SL
Saphura Long
CEO · Long Automotive Group & TechWall

By far the best. They're Johnny on the spot — they get things done. If you don't have them, you don't know what the standard is.

JN
Jacques "Jay" Nicaisse
Pacifico Auto Group

Three decades of automotive BDC — now in an AI operating platform.

We didn't arrive at dealership AI from a Silicon Valley garage. We arrived from running the BDCs that ran the dealerships — since 1993.

1993
DGA Founded
Dealer's Greatest Assets opens the first dedicated automotive BDC.
2001
Global BPO
Three operational BDCs across Florida, Guatemala, and Colombia.
2020
Lucy AI
First production AI agent deployed in dealer service departments.
2024
Alpha Drive AI
The AI platform for automotive retail launches — full lifecycle.

Frequently Asked Questions.

Straight answers on what Alpha is, how it plugs into your dealership, and how we protect your data.

What is Alpha Drive AI?

Alpha Drive AI is the omnichannel AI platform for automotive retail. We power voice, text, WhatsApp, web chat, and email for dealerships — Sales, Service, Parts, F&I, BDC, and Reception — 24/7, with no missed interactions. Every lead captured, every service call answered, every appointment booked.

Which parts of the dealership does Alpha Drive AI serve?

Alpha runs inbound and outbound customer conversations across every department: Sales BDC, Service BDC, the service drive, Parts, F&I follow-up, Reception and main-line IVR, recall outreach, declined-service win-back, equity mining, post-visit surveys, and more. Each module is purpose-built on top of 30+ years of dealership BDC operational expertise.

How does the Secure Cascading LLM architecture work?

Our proprietary Secure Cascading LLM routes each customer interaction across frontier models from Anthropic, OpenAI, and Google — selecting the optimal model for speed, accuracy, and cost. Simple inquiries are handled by fast, efficient models; complex, multi-step workflows like VIN-level service history, warranty lookups, or F&I questions escalate to more powerful models — all in real time, invisible to the customer.

Your customer data is never used to train any underlying model and never leaves our trust boundary.

What communication channels do you support?

Alpha Drive AI is fully omnichannel: Voice AI (inbound and outbound calls), SMS AI, WhatsApp AI, Chat AI (web and in-app), and Email AI (recall campaigns, declined-service follow-ups, post-service CSI, review recovery). All five channels share the same customer record, conversation history, and DMS context — so the experience is seamless no matter how the customer reaches out.

What dealership systems do you integrate with?

Alpha plugs natively into the full automotive tech stack: CDK Global, Reynolds & Reynolds, Tekion, Dealertrack, PBS, and Autosoft on the DMS side; VinSolutions, Elead, DealerSocket, and ProMax on CRM; Xtime, myKaarma, and Tekion Service for scheduling; Dealer.com, Dealer Inspire, and DealerOn on websites and chat; and Microsoft Teams, Slack, Gmail, and Outlook for internal routing and handoffs.

Through our MCP integration layer, Alpha connects to 3,000+ additional apps and services — giving you virtually unlimited connectivity with whatever else your group runs on.

Do you use AI Proxy?

No. Alpha Drive AI does not use AI Proxy. We built our own secure AI infrastructure from the ground up — every model call, every integration, and every piece of customer data flows through systems we own and operate. That means no third-party middleman touching your customer conversations, no opaque routing, and no data leaving the Alpha Drive trust boundary.

How is Alpha Drive AI different from other automotive AI tools?

Alpha is a full operating platform — not a chatbot bolted onto your website. Three things set us apart: 30+ years of running automotive BDCs through our parent company Dealer's Greatest Assets; a Secure Cascading LLM architecture that spans Anthropic, OpenAI, and Google rather than betting on one model; and the deepest integration surface in automotive retail, with 3,000+ MCP connectors into your DMS, CRM, scheduler, and comms tools.

Do I need engineers or IT to deploy Alpha Drive AI?

No engineering required on your end. Alpha is a fully managed platform — our team custom-builds every AI agent to match your dealership's brand voice, hours, service-drive protocols, F&I language, inventory rules, and OEM requirements. Each deployment is tailored rooftop by rooftop, not a template drop.

Does Alpha support both customer-facing and internal operations?

Yes. On the customer-facing side, Alpha handles every inbound and outbound conversation across voice, text, WhatsApp, chat, and email — sales inquiries, service scheduling, recall outreach, appointment reminders, F&I follow-ups, declined-service win-backs, and more.

Internally, Alpha automates the operational side: routing sales leads to the right advisor, alerting service managers of high-value opportunities, pushing human handoffs to Teams, Slack, email, or the Alpha app, and writing every outcome back to your DMS. One platform covers every customer touch and every downstream workflow.

Can Alpha Drive AI handle multiple rooftops or dealer groups?

Absolutely. Alpha is built for dealer groups from day one: multi-rooftop routing, a centralized Command Center, group-level reporting and revenue attribution, rooftop-specific knowledge bases, and role-based access for GMs, BDC managers, and operators. We currently run 500+ active rooftops.

What happens when the AI can't answer a question?

When a customer request exceeds what Alpha can confidently handle, Alpha pushes the conversation — with full context — to your team via Microsoft Teams, Slack, email, or the Alpha Drive app. No dead ends. Every conversation is tracked, searchable, and written back to your DMS.

How is my customer data protected?

Alpha Drive AI operates under SOC 2, TCPA, CASL, GDPR, and CCPA controls. Your customer data stays inside Alpha's trust boundary — it is never shared with third parties, never used to train external models, and never routed through an external AI proxy. Full audit logs, role-based access, and configurable retention policies are available at the dealer-group level.

How do I get started with Alpha Drive AI?

Book a 20-minute demo below. We'll show you a live conversation against your own scenario — and calculate your ROI against your last month of phone data. From there, our team segments every dealer flow — Sales, Service, Parts, F&I, BDC, Reception — and builds the advanced routing, handoff, and DMS write-back logic specific to your store. It's a collaborative onboarding, not a plug-and-play switch: we take the time to get each flow right so Alpha runs your dealership the way your dealership actually runs.

See Alpha Drive AI run your store.

Book a 20-minute demo. We'll show you a live conversation against your own scenario — and calculate your ROI against your last month of phone data.